Multi-Media Streaming App

iOS • Tablet • Research • Testing • Personas • Wireframes • Flowcharts • User Interface

Project Overview

The goal of this project was to design a tablet app concept where multiple people can stream their favorite TV and movie content.

My Contributions

I was responsible for this project from start to finish. This included doing research, defining personas, creating flowcharts and wire-frames as well as designing a finished user interface.

For this project there were no budget but we had to study specific target audience of this app. There were several studies that others have done. Nielsen Norman Group had two studies, one about kids and one about teens, and the summary with most important findings was available for free on their website. Therefore, I started using those research to come up with different options for different targeted audience.

“We recommend at least 2cm x 2cm touch targets for young children (4 times bigger than the 1cm x 1cm recommended target size for adult users).”

-Nielsen Norman Group, Design for Kids Based on Their Stage of Physical Development

Conducting Interviews

After reviewing several studies done by Nielson Norman Group I started interviewing certain age group to figure out how they interact with different device and applications. Kids age 6-10 know how to use a smartphone and are comfortable with using the search function to find their favorite YouTubers. I also learned that most of them don’t own their smartphone so using a tablet for streaming is a likely scenario.

I also observed several kids while they used their streaming app of choice – in most cases this was YouTube. I confirmed that by the age of 3 kids can use YouTube mobile app and are familiar with how it works but they do have trouble hitting adult sized (read: smaller) tap targets.

Defining the user categories

Based on the research I defined four different user groups based on their needs and stages of physical and cognitive development. These are Parents (18+), Teens (13-17), Older kids (9-12) and Younger kids (6-8).

Parents (18+)

– Concerned about their kids’ screen time
– Concerned about the type of content their kids are watching

Older Kids (9-12)

– Somewhat limited cognitive and motor skills
– Needs large tap targets

Teens (13-17)

– Well-developed motor skills
– Don’t want to be treated as kids

Younger Kids (6-8)

– Limited cognitive and motor skills
– Needs very large tap targets
– Don’t scroll

After the different targeted audience, I started coming up with a flowchart to organize how the app will function.

Wireframing: Onboarding

After the workflow chart was finalized, then I started working with the onboard flow layouts.

User Interface: Tap Targets

Research shows that kids require a tap area 4 times larger than those suitable for adults (2x2cm vs 1x1cm) so I made sure to increase the size of all targets. Also, since the age range of target user is pretty wide I decided to make the interface grow with them, starting with the biggest tap targets and progressing to regular sized ones as the kids grow and develop their motors skills.

Final Design Concept

After everything was completed and approved. I started designing the individual categories of the app layouts.